Audience: This is where you organize and manage your audience (the people who will be reading your newsletter). It is very easy to import your mailing list. We automatically handle duplicates. You can separate people into groups based on where they live, what service they purchased, what type of coffee they prefer - you name it. You decide how much information to collect and store for your audience members. Two Cups makes it very easy send to everyone on your list, or tailor your mailing as needed.